Proven Rixos Hotels email designs you can use
1. Enola, your next Canadian trip starts now 🍁
Objective
This email aims to inspire immediate bookings for Canadian travel by highlighting a limited-time winter sale with up to 20% off at Novotel properties in Toronto and Montreal, while also promoting exclusive member benefits to drive loyalty and conversion.
Why this works
The email masterfully blends emotional storytelling with practical incentives by painting vivid imagery of Canadian culture and cuisine, then immediately anchoring it to a time-sensitive discount that turns inspiration into action.
How to implement
By featuring specific hotel locations with high-quality visuals and clear naming, the campaign reduces decision fatigue and builds trust through transparency, making it easier for travelers to visualize their stay and commit to booking.
Pro Tip
Add a countdown timer near the 'BOOK NOW' CTA to amplify urgency, since the offer expires March 30, 2026, this visual cue would reinforce the time-sensitive nature of the discount and reduce procrastination. • Include a short testimonial or guest review snippet under the hero section to build social proof; travelers are more likely to book when they see real experiences from others who’ve enjoyed the same destinations.
2. Need some travel inspiration, Enola? 💭
Objective
This email aims to re-engage the recipient, Enola, by offering personalized travel inspiration and time-sensitive discounts across global destinations, encouraging immediate booking through compelling visuals and member-exclusive perks.
Why this works
The email opens with a personalized subject line and greeting that immediately creates a sense of relevance, making the recipient feel seen and more likely to engage with the travel offers tailored to their interests.
How to implement
Strategically placing multiple high-impact CTAs like 'BOOK NOW' and 'DISCOVER' within visually distinct sections keeps the user journey frictionless, guiding them from inspiration to action without overwhelming or confusing the flow.
Pro Tip
Add a countdown timer near the 'BOOK NOW' CTA to create urgency around the Winter Sale deadline, especially since the offer expires February 19, this would significantly boost conversion by tapping into FOMO. • Include a small map or destination tagline under each featured region (Mexico, Europe) to quickly communicate the vibe or unique selling point, e.g., 'Sun-Kissed Beaches & All-Inclusive Luxury', helping users mentally visualize the experience faster.
3. APP DAYS: only 2 days left to get up to 20% off with the app
Objective
This email aims to drive immediate app downloads and bookings by promoting a limited-time discount of up to 20% for stays of two nights or more, exclusively available through the ALL Accor app. It leverages urgency and mobile convenience to convert users into app users while reinforcing brand loyalty.
Why this works
The email brilliantly combines urgency with exclusivity by limiting the 20% discount to app users only and anchoring it to a tight two-day window, which compels immediate action without feeling overly pushy or spammy.
How to implement
By featuring a joyful, relatable traveler using the app in a luxurious setting, the hero image emotionally connects with the audience while visually reinforcing the convenience and lifestyle benefits of booking through the app.
Pro Tip
Add a countdown timer near the CTA to visually reinforce the '2 days left' urgency, which could increase conversion by making the deadline feel more immediate and tangible to users scrolling quickly. • Include a brief testimonial or social proof near the CTA, such as 'Over 50,000 guests saved with the app last month', to build trust and reduce hesitation for first-time app users.